Top Tips To Get Your Content In Front Of Your Perfect Audience
These TOP Tips will help you to get your content in front of your targeted audience.
Let’s face it getting our messages in front of the ideal prospect is getting tougher and tougher.
Currently, we’re working hard behind the scenes to ensure our content isn’t lost in the white-noise or being throttled by the latest Facebook algorithms.
New guest post by Richard Greenwell, Head of Affiliate Development and Operations at Affilinet UK. There are millions of publishers out there, all fighting for audience share, and now more than ever there are more tools to help you understand your audience and drive your content to the right places. You may think that you have a good idea of what your audience is, however the data may suggest otherwise. There are plenty of free tools available in the market that you can use. Hitwise gives a fantastic overview of where your traffic comes from including key demographics such as ABC data, which device your traffic is coming from, what part of the country, where you drive traffic to, and so on. Similar Web is another tool that gives out a huge amount of information with zero cost attached. This includes average time of site visit, bounce rate, where your traffic comes from etc. Using these tools can give you a great overview of who your audience is, and what their behavioural habits are. This data needs to be constantly viewed as parts of your strategy may bring in new audiences to your site. Once you understand your audience, you… The top tips for targeting your online content to your relevant audiences in 2018